The AI front desk for
optometry practices.
gema books eye exams, manages contact-lens reorders and recalls, coordinates with optical, and handles vision insurance — 24/7.
Solutions
Built for optometry practices.
gema understands how optometry clinics actually run — scheduling, intake, insurance, recalls — and runs all of it for you.
24/7 optometry operations
Books eye exams, explains exam types, handles contact-lens questions and manages urgent vision concerns.
Contact lens management
Tracks prescriptions and expiry dates, handles reorder requests, sends renewal reminders, and explains lens-care to patients.
Vision insurance processing
Verifies vision benefits, explains exam vs. materials coverage, processes direct billing and maximizes optical allowances.
Optical department coordination
Manages frame inquiries, books dispensing appointments, schedules adjustments and coordinates with eye exams.
Recall & reminder system
Tracks exam due dates, sends annual exam reminders, manages diabetic patient recalls, and keeps patients on regular vision care.
Multi-service scheduling
Books comprehensive exams, contact fittings, retinal imaging, visual fields and pediatric exams with the right time slots.
Operations Platform
One AI. Four channels. Every customer reached.
gema deploys AI agents across voice, SMS, web chat and email — so no inquiry goes unanswered, day or night.
Voice Agent
Answers every call instantly — 24/7. No hold music. No missed bookings. No staff required.
- Books, cancels & reschedules appointments
- Checks real-time availability across your team
- Answers FAQs, hours, directions & service info
- Escalates complex calls to your team instantly
Setup
Live today. No dev team required.
Connect your business
We integrate with your booking system. Add your phone number, services and team in the dashboard — no developer needed.
Train your AI agent
Upload your FAQs, policies and details. gema learns your booking rules and stays updated automatically.
Go live today
Forward your phone, embed the chat widget, activate SMS and email. gema handles inquiries around the clock.
Integrations
Works with the booking system you already use.
gema syncs confirmed bookings — and cancellations — straight into your practice-management system, so your calendar always matches reality. No developer required.
Disclaimer: gema is an independent service and is not affiliated with, endorsed by, sponsored by, or in any official partnership with the companies named above. All third-party product names, company names, logos, trademarks and brands are the property of their respective owners and are referenced here for identification and illustrative purposes only. Such reference does not constitute or imply endorsement, sponsorship, certification, or affiliation. Integration availability may change without notice and is not guaranteed; a reference to a third-party system is not a commitment that the integration is currently available.
Results
Clinics are already seeing the lift.
“Our optometry practice runs seamlessly now. The AI handles eye-exam bookings, contact lens reorders, manages recalls, and even helps patients choose between lens options.”
Dr. Sarah Mitchell, OD
Optometrist & Practice Owner · Toronto
“Perfect for busy optometry clinics. It manages comprehensive exams, contact fittings, pediatric appointments and coordinates with our optical department. Insurance verification is flawless.”
Dr. Michael Chen, OD
Lead Optometrist · Vancouver
“It understands vision terminology, handles frame availability questions, and manages complex scheduling between exams and dispensing. Staff productivity is up significantly.”
Jennifer Thompson
Optical Manager · Ottawa
Live Demo
Talk to gema.
Ask about features, pricing, or how it works — just click and start talking.
Try saying
Pricing
One flat fee. Sized to your team.
Every plan is the full Front Desk — priced by practitioner count, with monthly GEMA Credits included. Every channel — voice, text, chat and email — draws from the same credit pool. You're billed per practitioner, not per service — each can offer as many services as you like.
Solo
1 practitioner
The AI front desk for a single practitioner.
3,000 credits / month
≈ 750 voice minutes
Small
2–5 practitioners
The starter package for small clinics.
6,000 credits / month
≈ 1,500 voice minutes
Growth
6–12 practitioners
For busy clinics with more volume.
12,000 credits / month
≈ 3,000 voice minutes
Scale
13–25 practitioners
Large or multi-provider locations.
24,000 credits / month
≈ 6,000 voice minutes
25+ practitioners or multi-location? Talk to us about Enterprise · Cancel anytime
Every plan includes
- All 4 AI agents — voice, SMS, chat & email
- Booking, cancellation & rescheduling workflows
- Reminders, waitlist & escalation to staff
- Analytics dashboard + AI knowledge base
- 1 dedicated phone number · go live today
What's a GEMA Credit?
Credits are how gema meters the AI work it does for you. Every channel draws from your monthly credits — a text, email or chat reply is just 1 credit, while voice is the heaviest. Usage beyond your plan is metered transparently and billed at month end.
gema vs. the alternatives
gema AI
from $149/mo
flat · per location
- 24/7 availability
- Books & cancels
- 4 channels
Answering Service
~$850–2K/mo
$4.25 / call
- Takes messages only
- Cannot book
- Phone only
Human Staff
$3,800/mo
salary + benefits
- Business hours only
- 1 call at a time
- Turnover risk
ROI
See your savings.
For a typical business handling 200 inbound calls a month, gema replaces a full-time front desk at a fraction of the cost.
saved every year by switching to gema — while never missing a call again.
FAQ